An immersive meditation experience.

Inscape is a meditation studio and lifestyle brand with a physical location located in Downtown Manhattan.

While working for AD:60, I was the Jr. UX Designer working to help revamp their existing digital app experience and bring the unique and immersive experience of their studio to users of all skill levels around the country

My role: Jr. UX Designer

Awards / Nominations: Best New app in App Store  |  Best New App Update in App Store  |  2x W3 Gold Winner  | Webby Awards Nomination

Goal

Create a fun, simple and beautiful experience for users to earn shop and earn rewards

By engaging new users as soon as they open the app, we created a more immersive experience, rather than a standard walkthrough that users are used to seeing. After working on a number of different concepts, we designed a way for users to start by breathing in...holding their breath...and breathing out.

Every time the user opens the app, the homepage is there to help guide the user to continue their journey or discovery new meditation sessions based on the time of day and goals.

Creating more content was paramount to the success of the app. Inscape wanted to create more engaging sessions that users could join at any time of the day, no matter where they were or what they were doing. We needed a way to not only host the growing content, but also, a way for it to be easily accessible so the user does not have to go searching.

Sometimes, you need just to stop and breathe. Moments are a set of tools users can use to just take a quick break. When you don’t necessarily have time for a full session, Inscape offers tools such as breathing, tracing, journaling and more to get calm your mind and get you back on track.

UI

The simple things in life are often the most beautiful.

More work